1 : It's Rocket Science (without the rocket)
It's true, the Empire e70 box level with patented True Blue® vials delivers accurate readings to .0005'' per inch in all ten working positions. That's straight enough for a moon launch, the top of a skyscraper, or any project you're dreaming about.
2 : Lines Up For Work (and goes to the wall for you)
The em71 magnetic level's neodymium magnets match precisely with the standard spacing of hinge plates. It's a perfect lineup.
3 : Works Until it Drops (then keeps on working)
Drop other levels on concrete from 10' and you might as well drop them in the trash. Empire True Blue® levels with eshock™ end caps are built to get right back up - we hope you are too.
4 : Tough as Nails (and look sharp too)
True Blue® levels are framed in 6061 aircraft aluminum alloy for a durable, corrosion resistant chassis. It's metallic blue anodized finish makes it pretty good looking too - so take that stupid nails!
5 : Looks Like Blue Skies (yeah, it's that clear)
True Blue® vials are permanently armored in crystal clear Lucite blocks. It's all part of the EVS™, or Empire Viewing System™, and it's bound to brighten up your work day.
6 : Takes Hold of You (well, almost)
Your hands will like holding an e70 level until you're ready to let go. It's dual-density treaded, ergonomic grips are built so you can carry your favorite tool everywhere you go - dinner parties included.
7 : Nd2Fe14B = Stickability
Empire's engineers designed the em71 Magnetic Box Level with powerful neodymium rare earth magnet. Our 48'' level has over 50 pounds of holding strength. That's serious ''stickability''.
8 : The New Mold (we broke the old one)
We've pioneered a new standard for vial consistency with ACM™ - Advanced Concentric Molding™. When we designed the most accurate vial in the industry, we made sure the last would be as good as the first.
9 : Square With The Facts (so you'll always be right)
Our new professional True Blue® Combination Squares are seriously tweaked to deliver the facts. They feature a new anti-glare matte finish, notched blades for marking, a True Blue® vial and much more - we think you're going to enjoy being right all the time.
10 : A Sure Thing (so don't get bent out of shape)
True Blue® Levels carry a lifetime warranty - the friendliest one in the industry. If you have a problem with your level, we'll replace it as long as the frame isn't bent (and how would you manage to do that?)














